Indikidual is a British/Swedish kids wear brand that ticks all of our boxes at Olive Loves Alfie! Everything that Indikidual make is fashioned from 100% organic cotton jersey and we just love that! Take your pick, mix it up and layer almost whatever you like to put your own spin on the collection. We love the fresh new prints and contemporary colours that work for boys and girls. Created with practicality and comfort in mind it makes great everyday wear that can be worn all day long. Enjoy!